Coaching, placement, and twenty-nine years of inside-the-room knowledge for indie rap and R&B artists. No theory. No manifestation. Just the B.A.M. Framework: Build, Amplify, Monetize. Walked through one conversation at a time.
Indie rap, trap, and R&B. The artists, the makers, and the ones running the operation. If you see yourself below, this practice was built for you.
You are building a career from the ground up. The talent is there. The plan is not.
You have buzz, a small audience, and music people are actually playing. Now you need the push.
You run the operation behind the artists. You need the systems and the relationships.
The difference between guessing and getting in is who is walking you through it. Here is what you actually get.
From a 1996 record deal with the producer behind Luke and Kilo Ali to brokering publishing deals with APG and Warner Chappell. Both sides of the glass.
Build, Amplify, Monetize. Three movements. Twenty-one days. The same plays the majors run on day one, translated for the artist who refuses to wait for permission.
Real radio. Real blogs. Real Spotify submissions. 1,500 college stations. Not promised reach. Booked reach, with the receipts to show.
Three movements that move every successful indie career, in the order they have to happen. No fluff. No manifestation talk. No "trust the process" energy.
Mindset, brand identity, and a presence that does not look like every other rapper's. Before a single dollar moves, the artist has to be unmistakable from the first second somebody finds them.
Streaming platforms tuned to actually pay you. Direct-to-fan sales the labels do not want you to know about. Licensing and sync deals. The quietest seven-figure room in music.
Digital marketing that actually converts. Merchandise that does not sit in boxes. Affiliate and sponsorship deals that turn a following into a business. The point was never going viral.
Nineteen ninety-six. ATL. A young Shartric Boyd inks his first record deal with Carl "Cooly C" Dorsey, the producer behind hits for Luke, Raheem the Dream, Ghetto Mafia, and Kilo Ali, on the Prophets of Rage / Ichiban Records imprint. A second deal followed with Success / Breakaway / EMI.
Then the pivot most artists never make. Boyd looked at where the money actually lived in this business and crossed over. He went on to broker a major publishing deal for a songwriter and producer with APG and Warner Chappell. The kind of deal that quietly funds careers for decades.
Today the mission is direct. Take everything learned across twenty-nine years on both sides of the table and put it in the hands of indie artists. Not theory. Muscle memory.
Three questions. Thirty seconds. We'll point you to the right move based on where you actually are.
You need the walk-through before you start spending on reach. Three weeks of one-on-one work to set the foundation, then everything else follows.
The full B.A.M. walk-through, one artist at a time. Three weeks. The same conversation Fly Shy has had with the labels, now had with you.
Three weeks from now you are in the room. Or still guessing.
Start coaching →Coaching teaches the moves. These three tiers run the moves for you, straight into blogs, college radio, online stations, and Spotify playlists across the rap, trap, and R&B circuit.
After purchase, send your song (mp3), photo, and artwork to monetizewin72@yahoo.com
The same thinking that runs underneath the coaching program, distilled into a guide you can read in a sitting and start working from the same night.
Receipts from the room. Real reactions from artists who took the call and moved.
Working with Fly Shy has been an absolute pleasure. His professionalism and expertise in the field have been invaluable. I highly recommend Shartric to anyone looking for a dedicated and knowledgeable partner.
The B.A.M. framework has been a game changer for my indie rap career. It helped me stay focused on creating music that resonates. With the framework's guidance, I have grown my fanbase and taken my career to the next level.
I recently had a Time 2 Win call with Fly Shy, and it was a game-changer for me. The guidance helped me overcome my fears and take action. I am now more confident and motivated than ever before.
Real industry knowledge, written like Fly Shy is talking to you over a drink. Free. The same insight people pay good money to learn the hard way.
Real answers from the man who actually picks up the call.
The blueprint is finished. The phone numbers are real. The radio is hot. The only thing left is the conversation.
Book the free Time 2 Win call →